Title of Invention

TOOTHBRUSH

Abstract Toothbrush comprising a handle and a bristle-bearing head attached thereto, said head comprising a bristle-bearing face and an opposite face, said opposite face comprising an array of resilient wall-like massaging flaps wherein the resilient wall-like flaps extend for a maximum distance d from the brush head and are spaced apart from one another by a distance equal to from 0.5cfto 2d.
Full Text J7159
FORM - 2
THE PATENTS ACT, 1970
(39 of 1970)
&
The Patents Rules, 2003
COMPLETE SPECIFICATION
(See Section 10 and Rule 13)
TOOTHBRUSH
HINDUSTAN LEVER LIMITED, a company incorporated under the Indian Companies Act, 1913 and having its registered office at Hindustan Lever House, 165/166, Backbay Reclamation, Mumbai -400 020, Maharashtra, India
The following specification particularly describes the invention and the manner in which it is to be performed.

WO 2004/041025

PCT/EP2003/012065

- 1 -TOOTHBRUSH
The present invention relates to a toothbrush comprising resilient wall-like flaps.
5
WO 98/18364 (P&G) describes a toothbrush with combination of bristles, soft cleansing pad and/or polishing fingers. The polishing fingers are preferably made of a thermoplastic elastomer and the soft polishing pad is an absorbent pad
10 capable of providing an improved cleaning benefit.
GB-A-2 040 161 (Vowles) describes an improved toothbrush comprising, in addition to conventional bristles tufts, a gum massaging member located outermost on opposite sides of
15 the brushing surface.
WO 98/22000 (Asher) discloses a toothbrush comprising a plague removing member being formed from a mixture of relatively soft elastomeric material and particles of an
20 abrasive material.
Despite the presence in the prior art of brushes with lamellae on the bristle bearing surface there has been no attempt to use lamellae on the back face of the toothbrush
25 head.
We have surprisingly found .that providing a brush head with resilient wall-like flaps on the back face of the brush head provides a multitude of sensorial, cosmetic and
30 physiological benefits to the user.

WO 2004/041025

PCT/EP2003/012065

- 2 -
Accordingly, the present invention provides a toothbrush comprising a handle and a bristle-bearing head attached thereto, said head comprising a bristle-bearing face and an opposite face, said opposite face comprising an array of
5 resilient wall-like massaging flaps.
The flaps on the reverse face of the head provide their benefit either while the brush is being used conventionally, i.e. during regular toothbrushing, or even as a specific act
10 upon the oral care surfaces, e.g. as a polishing element on the tooth or a scraping effect on the tongue.
Preferably the flaps comprise a resilient material such as rubber, plastic or an elastomer, more preferably a
15 thermoplastic elastomer such as those well known in the art.
Rubbery flaps effect a gentler action on the oral care surfaces with massaging the buccal surfaces during regular toothbrushing or even massaging the gums as a separate
20 action.
The head of the toothbrush will typically comprise a substantially hard material in which are embedded the bristles. Typical materials for the brush head include
25 polyolefin such as polypropylene or acrylonitrile and nylon.
The massaging flaps of the invention may thus be materially part of the brush head or independent therefrom. Where they do comprise different materials they may be bonded to each
30 other to secure the flaps to the brush head. Bonding may be mechanical, chemical or otherwise. Mechanical bonding may be

WO 2004/041025

PCT/EP2003/012065

- 3 -
by way of an independent adhesive or by apertures in the brush head through which protrude the flaps. Chemical bonding may be by way of including similar elements in each of the materials. For example, thermoplastic elastomers
5 comprise some degree of polyolefin. When melted the
polyolefine element of the thermoplastic elastomer will bond chemically with a polyolefin component of the head. Further bonding methods include welding and sonication.
10 The flaps may be linked to one another or be separate from one another. It is preferred that they linked to one another to facilitate manufacture: they can thus be moulded in one step. Where they are linked to one another it is preferred that they are attached to a common base plate which itself
15 is attached to the head. The base plate may cover from 25 to 100% of the opposite face of the brush head, preferably from 25 to 95% or whatever area is required to be covered.
A separate base plate allows separate manufacture of the
20 brush head and flaps. This allows for changes in the design of either to be made quickly and efficiently. Further, it allows for the same base plate to be adapted to any new design of toothbrush. Where the base plate is detachable from the toothbrush head it also allows several base plates
25 to be available to the consumer such that different plates can be used for different circumstances. For example, one can be used for massaging the gums while another is used for polishing the teeth or scraping the tongue after toothbrushing.
30

WO 2004/041025

PCT/EP2003/012065

- 4 -
Where a base plate is employed it is preferred that the base plate comprises a bulge in the centre to extend the flaps further in the centre without impacting their structural integrity and efficacy, i.e. the flaps physical dimension
5 are the same but they are allowed to extend further in the centre because of the bulged base plate.
In an alternative embodiment a bulge can be provided by contouring the opposite face of the brush head.
10
The flaps will extend from the brush head by a maximum distance d. This maximum distance d is the average of the .maximum distances by which each of the flaps extend from the brush head. The value of d typically ranges from 0.1 to 2
15 mm.
Where there is a bulge it is preferred that the bulge has a depth from the brush head of from 0.1 to 3d. This is to ensure that the correct dimensions are being maintained to
20 provide the desired sensorial effect. Where d is large the brush's reverse face has a pronounced bulge and exhibits a focused effect on the oral cavity surfaces, e.g. it allows for a more targeted effect whether polishing, massaging or scraping, etc.
25
The brush may also comprise the same resilient material in the handle or the head. In the head the resilient material may be used to provide flexibility to the head and in the handle to provide an improved grip. The resilient material
30 may thus be linked to common areas such that the material is provides to the brush in one injection mould step. The link

WO 2004/041025

PCT/EP2003/012065

- 5 -
between the sections may be hidden from view by way of channels through the material making the rest of the brush or by visibly present channels on the brush surface.
5 Where the flaps comprise a thermoplastic elastomer (TPE) the Shore A hardness of the TPE is preferably from 15 to 65,' more preferably from 25 to 55.
Preferably the flaps are separated from one another by a
10 distance equal to from 0.5d to 2d, preferably from 0.75d to 1.75d. This specific distancing with respect to height provides the flaps with a superior sensorial effect on the buccal lining during use. If the flaps are too far apart they will be sensed individually and if they are too close
15 to one another their special sensorial effect will not be perceived at all.
While the flaps may extend along the brush head in any direction it is preferred that the wall-like flaps extend
20 along the brush head in a direction the main component of which is substantially transverse to the general longitudinal axis of the brush head. This enables the flaps to exert their sensorial effect on the buccal lining when the brush is being moved along the teeth from one tooth to
25 an adjacent tooth.
The flaps may also extend in a curved line along the brush head. This enables the sensorial effect to be provided should the user brush with a circular motion. Such a curved
30 line is preferably arcuate and more preferably generally sinusoidal.

WO 2004/041025

PCT/EP2003/012065

- 6 -
Where the flaps extend along the brush head in more than one direction it is preferred that at least 50%, more preferably 75% of the flaps extend n a similar fashion along the brush
5 head. Should too many directions be used it may become difficult for the user to distinguish the individual directions used and this means that the massaging effect becomes lessened.
10 The flaps of the toothbrush will also have a width which may vary along the flap and may be different if measured at the base or tip, for example, the flap may be tapered away from the base.
15 In a preferred embodiment the average width a of the flaps measured at a mid point along each flap's length is from 0.1 to 0.7d, preferably from 0.15 to 0.5d. This enables the width of the flap to be detected during use in the mouth and against the buccal lining which is not so sensitive as other
20 parts of the oral cavity. If the flap is too thick it will be perceived badly during use and if it is too thin it will deform too easily and will not be sensed at all.
In a further preferred embodiment the maximum width of any
25 flap along its entire length is from 0.1 to 1.5a, preferably from 0.4 to 1.2a. This provides for an optimum effect during use and also makes the product easier to manufacture.
In a further preferred embodiment at least one flap extends
30 for a distance equal to 1 to 20,d, preferably from 5 to 18d.
The ratio between the distance run along the brush head and

WO 2004/041025

PCT/EP2003/012065

- 7 -
the distance extended from the head can be important in establishing the optimum technical characteristics of the flap. Should the flap not run for a reasonable length along the brush head there is a danger that it will deform too
5 easily when brushed at an acute angle along the buccal lining. A flap of considerable length compared with its distance' from the next flap provides a much improved effect.
In a further preferred embodiment at least one flap slopes
10 towards the brush head at its edges. This reduces any harsh sensorial effect in having sharp edges rubbing against the oral cavity surfaces.
In a further preferred embodiment the flaps of the present 15 invention may comprise an abrasive incorporated therein.
Suitable abrasives include perlite, silica, chalk, calcined alumina and mixtures thereof. Such abrasives will be incorporated at from 0.1 to 3% by weight.
20 In yet a further preferred embodiment the flaps of the
present invention may comprise an oral care benefit agent incorporated therein for delayed release during use. Such oral care benefit agents include anti-caries agents, anti-tartar agents, flavours, anti-malodour agents etc.
25
In yet a further embodiment at least one flap comprises a rounded tip portion for reducing any sharp sensorial effect during use. Conversely, should a sharp sensorial effect be required a sharpened edge can be provided for those
30 consumers who prefer a harsh sensorial experience. These

WO 2004/041025

PCT/EP2003/012065

- 8 -
sharpened tips may be directioned, e.g. towards or away from the tip of the brush head.
Certain embodiments of the present invention will now be
5 discussed with respect to the following non-limiting drawings in which
figure 1 is a side elevation of a toothbrush according to the invention;
10
figures 2 to 7 are end-on views of a brush according to the invention;
figures 8 and 9 are side elevations of a toothbrush 15 according to the invention;
figure 10 is a side elevation of a flexible headed toothbrush according to the invention;
20 figures 11 to 15 are plan views of the resilient flaps on toothbrushes according to the invention;
figure 16 is a side elevation of a brush according to the invention; and
25
figure 17 is a plan view of a head according to the invention.
In detail, figure 1 shoes a toothbrush (1) comprising a
30 handle. (2) and a bristle-bearing head (3) attached thereto, said head (3) comprising a bristle-bearing face (4) and an

WO 2004/041025

PCT/EP2003/012065

- 9 -
opposite face (5), said opposite face (5) comprising an array of resilient wall-like massaging flaps (6).
Figures 2 to 7 disclose a similar brush head comprising an
5 array of flaps, only the end-on flap (6) being viewable. In figure 2 the flap is symmetrical, extends a distance d from the brush head, and extends just short of the entire width of the brush head. In figure 3 the flap slopes at its edges. In figure 4 there are three flaps in a line making up almost
10 the entire width of the head. In figure 5 the flap is short in the middle than at the edges. In figure 6 the tip edge of the flap is asymmetrical. In figure 7 the flap extends only for about half the width of the head.
15 Figure 8 discloses a brush head comprising an array of flaps. The array comprising flaps of a graduated nature extending further from the brush head at the centre of the array than at the edges.
20 Figure 9 discloses a brush head comprising an array of flaps. The array comprising flaps of a graduated nature extending further from the brush head at the tip of the head and extending progressively less from the head towards the handle.
25
Figure 10 discloses a flexible headed toothbrush comprising a pair of oppositely facing head sections (3a, 3b) linked by a flexible region (7). Each head section (3a, 3b) has on its opposite face an array of wall-like flaps (6a, 6b).
30

WO 2004/041025

PCT/EP2003/012065

- 10 -
Figures 11 to 14 disclose various arrangement of flaps on the opposite face. In figure 11 the flaps are arcuate. In figure 12 the flaps are aranged transverse the general longitudinal axis of the toothbrush. In figure 13 the flaps
5 are graduated being longer at the tip and getting
progressively shorter towards the handle end of the brush head. In figure 14 the flaps are angled.
In figure 15 the brush head comprising a pair of oppositely
10 facing sections each comprising an array of flaps (6a, 6b). The flaps on the tip section of the brush head have flaps arranged along the general longitudinal axis of the toothbrush while in the main section of the brush head the flaps (6b) are arranged transverse the same axis.
15
In figure 16, the flaps (6) are arranged on a support base (8) which bulges in the middle thus extending the distance from the brush head without weakening the integrity of the flaps in the centre.
20
Figure 17 shows a plan view of a brush head comprising a support base (8) upon which are located the flaps (6).
Figure 18 shows a flap (18a) with a wide base anchoring it
25 to the brush head. Flap 18b is adhered straight to the base by an adhesive or otherwise, while flap (18c) is attached to a base plate which is itself adhered to the head.
In figure 19 there are three differently dimensioned flaps. 30 Flap (19a) has a rounded end, flap (19b) has a sharpened tip

WO 2004/041025

PCT7EP2003/012065

angled to one side and flap (19c) has a centrally sharpened tip.

WO 2004/041025

PCT/EP2003/012065

- 12 -
CLAIMS
1. Toothbrush comprising a handle and a bristle-bearing
head attached thereto, said head comprising a bristle-bearing face and an opposite face, said opposite face comprising an array of resilient wall-like massaging flaps.

2. Toothbrush according to claim 1, wherein the resilient
10 wall-like flaps extend for a maximum distance d from
the brush head and are spaced apart from one another by a distance equal to from 0.5d to 2d.
3. Toothbrush according to claim 1 or 2, wherein the
15 resilient wall-like flap is made from a thermoplastic elastomer.
4. Toothbrush according to claim 2 or 3, wherein the
elastomer has a Shore A hardness of from 15 to 45.
20
5. Toothbrush according to-any preceding claim, wherein at
least one of the wall-like flaps extends along the
brush head in a direction substantially transverse a
general longitudinal axis of the brush head.
25
6. Toothbrush according to any preceding claim, wherein at
least one of the wall-like flaps extends in a curve
along the brush head.
30 7. Toothbrush according to any preceding claim, wherein at least half of the wall-like flaps extend in

WO 2004/041025

PCT/EP2003/012065

- 13
substantially the same direction along the brush head.
8. Toothbrush according to any of claims 2 to 7, wherein
the average width a of the wall-like flaps as measured
5 at a mid-point along any wall's length is from 0.1 to O.7d.
9. Toothbrush according to claim 8, wherein the width of
any one of the wall-like flaps along its entire length
10 is from 0.1a to 1.5a.
10. Toothbrush according to any preceding claim, wherein at
least one wall-like flap is tapered in cross section
towards its tip.
15
11. Toothbrush according to any preceding claim, wherein at
• least one wall-like flap extends for an average
distance of from 1 to 20d.
20 12. Toothbrush according to any preceding claim, wherein at least one wall-like flap slopes towards the brush head at its edges.
13. Toothbrush according to any preceding claim, wherein at
25 least one wall-like flap comprises a flavour
incorporated therein for delayed release during brushing.
14. Toothbrush according to any preceding claim, wherein at
30 least one wall-like flap comprises an abrasive selected
from the group consisting of perlite, silica, chalk,

WO 2004/041025

PCT7EP2003/012065

- 14 -
calcined alumina and mixtures thereof
Dated this 3rd day of May 2005
HINDUSTAN LEVER LIMITED

(S. Venkatramani) Sr Patents Manager

Documents:

367-mumnp-2005-cancelled pages(12-3-2007).pdf

367-mumnp-2005-claims(granted)-(12-3-2007).doc

367-mumnp-2005-claims(granted)-(12-3-2007).pdf

367-mumnp-2005-claims.doc

367-mumnp-2005-correspondence 1(12-9-2005).pdf

367-mumnp-2005-correspondence 2(11-7-2007).pdf

367-MUMNP-2005-CORRESPONDENCE(8-2-2012).pdf

367-mumnp-2005-correspondence(ipo)-(19-7-2006).pdf

367-mumnp-2005-description (complete).pdf

367-mumnp-2005-drawing(12-3-2007).pdf

367-mumnp-2005-drawings.pdf

367-mumnp-2005-form 1(12-3-2007).tif.pdf

367-mumnp-2005-form 13(11-2-2008).pdf

367-mumnp-2005-form 18(12-9-2005).pdf

367-mumnp-2005-form 2(granted)-(12-3-2007).doc

367-mumnp-2005-form 2(granted)-(12-3-2007).pdf

367-mumnp-2005-form 3(3-5-2005).pdf

367-mumnp-2005-form 5(3-5-2005).pdf

367-mumnp-2005-form-1.pdf

367-mumnp-2005-form-18.pdf

367-mumnp-2005-form-2.doc

367-mumnp-2005-form-2.pdf

367-mumnp-2005-form-3.pdf

367-mumnp-2005-form-5.pdf

367-mumnp-2005-form-pct-ipea-409(3-5-2005).pdf

367-mumnp-2005-form-pct-ipea-409.pdf

367-mumnp-2005-form-pct-ipea-416.pdf

367-mumnp-2005-form-pct-ipea-seperate sheet-409.pdf

367-mumnp-2005-form-pct-isa-210(3-5-2005).pdf

367-mumnp-2005-pct-search report.pdf

367-mumnp-2005-power of attorney(12-3-2007).pdf

abstract1.jpg


Patent Number 208416
Indian Patent Application Number 367/MUMNP/2005
PG Journal Number 42/2008
Publication Date 17-Oct-2008
Grant Date 26-Jul-2007
Date of Filing 03-May-2005
Name of Patentee HINDUSTAN UNILEVER LIMITED
Applicant Address HINDUSTAN LEVER HOUSE, 165/166, BACKBAY RECLAMATION , MUMBAI,
Inventors:
# Inventor's Name Inventor's Address
1 RICHARD HUW DAVIES LEVER FABERGE ITALIA S.R.L VIA LEVER-GIBBS 3 268741 CASALPUSTERLENGO,
PCT International Classification Number A46B 15/00
PCT International Application Number PCT/EP03/12065
PCT International Filing date 2003-10-30
PCT Conventions:
# PCT Application Number Date of Convention Priority Country
1 02257689.6 2002-11-06 EUROPEAN UNION